PR Start by Nick Lucido

How to start in the public relations industry.

Final Presentation from NMDL

I had my last New Media Drivers License class a couple of weeks ago, and our final project was a presentation on what we learned. I wasn’t a stranger to new media in the beginning, but I still learned so much. I think the most important thing I learned was, while I have some pretty solid knowledge of today’s media, tomorrow will be different. Keeping on top of things is important, but as the brilliant Shannon Paul once told me, the new wave of PR professionals will need to walk on the fence between new practices and old techniques.

I tagged all of my adventures under “New Media Drivers License” with this blog, and you can see more about the class here. Because I already some sort of preexisting knowledge about new media, my presentation was a little different than most of my classmates. I focused on these areas:

  • Your online brand
  • Ethics in social media
  • The power of an offline network
  • Continuing your education

Check out the presentation below or on my Slideshare profile.

I’m hoping to help out Derek Mehraban, the instructor, teach the course next semester, so I’m looking for some feedback from all of you. What would you like to see in a new media class? Does your school (or association) have some sort of indstruction on new media? Any best practices you’d like to share?

Thanks for the help!

Filed under: New Media Drivers License, Public Relations, Social Media, , , , , , , ,

Fresh Start

I’ve been blogging about being a public relations student at MSU since August and I’m hooked. I’m learning a lot, and I hope channeling what I learn is helping you, too.

So, as I sit here in my “New Media Drivers License” class taught by Derek Mehraban, CEO of Ingenex Digital, I wanted to give my blog a fresh start. The students in the class will each be developing a blog, joining the social media conversation and learning how it’s changing the world. Here’s some more information on the course – it’s going to be great.

I have big plans for this blog. I want to have more guest posts on here from you guys. Currently, I’ve got some lined up so get ready for those. Also, I want to share more relevant information – not just my own. Eventually, I would like to create a tool kit for students starting off in PR. In the immediate future, however, I’ll be sharing what I learn as I go through this 10-week course. I can say with full confidence that this is the path public relations education needs to be taking in today’s day and age.

Thanks for reading. I appreciate your help in sharing and contributing, and so do the readers.

What do you think of my blog’s new brand? Any other suggestions?

Filed under: New Media Drivers License, Public Relations, Social Media, Uncategorized, , , , , ,

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